Your business coach here to help you build a successful business that allows you to create a life on your terms.

Hey I'm Lily!

I never thought I’d be an entrepreneur, I even had my whole life planned out - but boy was I wrong. After graduating university and heading into the corporate world in the top global digital agencies, I realised it wasn’t the job role I hated, it was the 9-5. 

I started my business to focus on something I love doing, as well as creating a freedom based business where I can work from anywhere and on my terms

Now I have this lifestyle (and I’m loving every second of it) I’m teaching others to do the same!

I’m a twenty something spiritual entrepreneur who loves helping others start and scale their online businesses, just like I did.

I always thought I'd climb the corporate ladder... until I joined it. After 1.5 years of corporate I decided it wasn't for me and started looking for alternatives.

I get it. You had this vision that you'll climb the corporate ladder, work your way up to the director position and be completely fulfilled.

However, that's not what has happened, right?

You feel unrecognised, undervalued, and like your skills are just wasted... I was the same.

So I created my own way out.
I created an online business.

Are you ready to write your story?

You're wanting more freedom to thrive and create something of your own.

tell me more!

Benji, the loveable dog

Who has my heart, forever


Family and friends

What makes me smile 


my favourite things

Anywhere tropical

Go-to travel destination


My crystal collection

What grounds me everyday


Strawberry daiquiri's

Favourite cocktail



My business is so much better because of Lily. We connected through DMs and she gave me such valuable advice even before I was a client that I knew I wanted to work with her. My mindset when I started coaching was operating in fear and comparison, but she has helped me define my ideal niche and operate in my zone of genius.

"I'm so grateful for the transformation she has given my business, I've doubled my clients and my business has started to take off."


She has been fantastic. Lily has guided and coached me, she has given me all the tools that I need to be an excellent VA. She has helped me with processes, client journey, content marketing, branding. She has helped my confidence and mindset increase, and made me believe in myself a lot more! 

"She has helped my confidence and mindset increase, and made me believe in myself a lot more! "


 Lily is a clear expert when it comes to running an online business. I found the knowledge she shared with me during our call really amazing and high level. I feel like it’s going to be game changing for my business. It’s awesome to find someone who specialises in coaching VAs and is so supportive of the community.

"Game changing for my business"


I’m so grateful I found Lily as a coach. I’ve been wanting to start a virtual assistant business for soooo many years. I think I’m the queen of taking courses! I’ve taken course after course after course but I’ve not yet totally finished any of them. I never really considered coaching, but wow, what a difference it made! I needed that 1:1 accountability from someone who has experienced what I was going through. I needed someone to help me focus my mindset, focus on my goals and give me permission to get up and follow my dream. Lily has been fantastic - she’s very knowledgeable, super friendly and down to earth but is still ready to whip me into line and back on track when I need it! She’s got a great ability to help you focus on what is important and is full of helpful advice and guidance.

"I feel more confident than ever before"

kind words

tell me more!

Cause I've got what your online business needs

Ready to live life on your terms?